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Doisy & Dam launch chocolate ‘Peanut D&Ds’ – “a grown-up take” on a traditional treat

14/06/2021 – Products / Confectionery / Doisy & Dam / Chocolate / Peanut / Snack / UK

Doisy & Dam launch chocolate ‘Peanut D&Ds’ – “a grown-up take” on a traditional treat

In July, premium chocolate-makers Doisy & Dam will launch their first new product innovation of 2021 – Peanut D&Ds, which the company describes as “a grown-up take on a traditional chocolate treat, made with higher quality ingredients.” 

Like all Doisy & Dam products, Peanut D&Ds are palm-oil-free, vegan, non-GMO, and made with ethically sourced chocolate. Regarding its sustainability credentials, the company is also a B Corp certified company.

Capturing the nostalgic excitement of childhood chocolate, Peanut D&Ds contain a deep roasted peanut, encased in rich dark, single-origin chocolate, and covered in a crisp and colourful sugar shell. 

Joining the brands existing range of share bags, Ballers, Buttons and D&Ds, Peanut D&Ds will retail for £2 (RRP) for a 80g sharing pouch, and will be available from the Doisy & Dam website and Amazon from 1st July, and arriving at Holland & Barrett from 2nd August.

“A more mindful, ethical style of snacking”

Doisy & Dam’s mission is to make it easier for those seeking “a more mindful, ethical style of snacking”, the firm said in a statement.

“We’re so excited to be welcoming this brand new product to the Doisy & Dam family,” said Co-Founder Ed Smith, who started the business with childhood friend Richard Wilkinson with a focus on ‘real food ingredients’. 

“We’ve been working hard on the recipe, making sure it had that perfect crunch and smooth chocolate flavour you’d expect from this style of treat,” he continued. “We’re really proud to be continually innovating, creating products for people who are increasingly looking for better ways to indulge, and these little peanuts certainly pack a punch. They’re the perfect snack for fans of really, really good chocolate.”

UK-based Doisy & Dam’s products are today stocked in over 2,500 stores and the firm is aiming for 3,000 by the end of this year.

Latest issue – Vol 1/23
– Health & Nutrition focus
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