24/11/2022 – Packaging / St Helen’s Farm / Goat’s Milk / UK / Christmas
St Helen’s Farm launches ‘Elf On The Shelf’ for Christmas
St Helen’s Farm, one of the UK’s leading producers of goat’s milk products, has launched a new range of festive designs for its milk cartons – available from 23rd November.
Each variant will feature fun, eye-catching character designs with a Christmas theme, including Santa, a snowman and an elf.
To support the promotion of the new range, St Helen’s Farm is launching a social media campaign in collaboration with Yorkshire’s Finest Hampers, encouraging consumers to spot the Elf packaging in store and send a snap, for a chance to win products and prizes. The brand is also encouraging people to share photos of their ‘elf on the shelf’ at home, in the fridge, for more chances to win prizes.
“We’re super excited to be launching our festive on-pack family,” remarked Claire Potter, Marketing Manager at St Helen’s Farm. “The designs are innovative, joyous and really stand out on shelf. We can’t wait to see our elves on shelves in our customer’s homes throughout Christmas 2022!”
St Helen’s goat’s milk range is comprised of whole, semi skimmed and skimmed milk. They are packed with prebiotics, are slightly lower in lactose to cow’s milk and are bursting with vitamins and minerals, making a great natural alternative to cow’s or plant-based milks. The brand also produces goat’s butter, live goat’s yogurt and goat’s cheeses from their family-owned farm in Yorkshire.
St Helen’s Farm festive milk products are available in major supermarkets, RRP £2.15, from 23rd November 2022.
The Hotel & Hospitality Show 2023
Sandton Convention Centre, South Africa
THAIFEX – Anuga Asia 2023