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KETTLE launches non-HFSS Bread Bites range

17/03/2022 – Products / Kettle / HFSS / Bread Bites / Snack / Healthy

KETTLE launches non-HFSS Bread Bites range

Snack manufacturer KETTLE® has announced the launch of its new range, including Naan, Focaccia and Sourdough Bread Bites – as the brand continues on its mission to provide consumers with innovative and delicious new products.

“This exciting addition to their range will help encourage shoppers to take a step out of their normal routine when browsing the snacking aisle and includes three mouth-watering products, each featuring a different bread type with real food ingredients baked into the dough for a delicious KETTLE® taste and unique crunchy texture,” said the manufacturer in a statement.


KETTLE®’s new Bread Bites includes KETTLE® Sourdough Bites with Parmigiano Reggiano and Balsamic Vinegar of Modena – the first sourdough bread bites to launch to market, KETTLE® Focaccia Bites with Sea Salt, Rosemary and Extra Virgin Olive Oil and KETTLE® Naan Bites with Spiced Onion Bhaji with Chilli & Toasted Onion.

Triple baked and fully non-HFSS


Not only are KETTLE®’s Bread Bites triple baked, but the range is also fully Non-HFSS, helping retailers offer consumers healthier options in light of upcoming regulations. What’s more, with the option to warm the Bread Bites in the oven or simply enjoy them straight from the bag, they’re perfect for any occasion.


Responding to increasing consumer desire for taste and texture innovation, KETTLE®’s Bread Bites range features bold new packaging, guaranteed to stand out on the shelf, and includes product and ingredient photography to entice impulse purchasing – making it a must-stock for retailers.

“Exciting new snack option”


“KETTLE® Chips are a staple snack across households nationwide, and we pride ourselves on creating delicious and innovative seasonings that we know consumers will love. Through the launch of our new Bread Bites range, we’re providing consumers with an exciting new snack option that tantalise the taste buds, and our retail partners with a non-HFSS KETTLE® snacking range,” advised Russell Tanner, Marketing Director at Valeo Snackfoods – the new trading name for Kettle Foods Ltd.

"There are so many ways to enjoy each Bread Bite, whether it’s warm as part of a meal, paired with a delicious dip or eaten straight from the bag while on the go or watching your favourite film – the options are endless, and we can’t wait for consumers to try our brand new offering.”

With an RRP of £2.09, Kettle’s Bread Bites are available in Morrisons from 28th March 2022 and Tesco from 11th April 2022.

Latest issue – Vol 1/23
– Health & Nutrition focus
– Gulfood 2023 Special
– Next level legume – The rise of the chickpea
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